The Weeknd has long been regarded as the spearhead and the main representative of the "new RB": His three acclaimed mixtapes, 2012 as the "Trilogy"-DebÜtalbum Summarized, and in 2013 published"Kiss country"Successor earned him comparisons with Michael Jackson and millions of fans. Here, the 25-year-old Canadian occurs strictly speaking only now, with the release of his new album "Beauty Behind The Madness" into the limelight ...
The transformation that The Weeknd should undergo the mysterious underground phenomenon to critics favorite and finally to the international Hitmaker, is a story of the opening, the turn to the outside world: It took two years before he gave his first interview. And another two years until he was represented by several singles simultaneously in the top 10 on the US charts - perhaps because he now also other feelings as alienation permits and voiced Co., shows up in public.
But it was a long way to go before he could let that happen. The actual launch of this change already took place four years ago, on 10 March 2011 when rap superstar Drake on Twitter the words "Follow the young king" let go of his own followers, along with a link to The Weeknd. It was followed by three acclaimed mixtapes via Tumblr, numerous rumors about this young king, barely facts but Remixes, then Collabos - and today The Weeknd About 3.1 million Facebook fans and 2.1 million Instagram followers, while only his YouTube -Channel more than half a billion views recorded.
Although at this point still should take two years to The Weeknd the Complex Magazine gave his first interview, the most important facts about the mystery were but quite soon known: Behind the name The Weeknd Abel Tesfaye hid, born in February 1990 in Scarborough, the easterly district of Toronto.
After early R. Kelly, Ginuwine, Prince and Michael Jackson had heard he was initially under the name Kin Kane at Bulleez n Nerdz been traveling, in 2008 founded the group The Noise, to assume its present stage name in December 2010 - which he is referring to that weekend, when he had dropped out of high school and founded with a friend his first WG, in after his 17th birthday should be held quite a few drug experiments.
He describes this phase in retrospect as "like 'Kids', only without AIDS". It operated Tesfaye, whose parents had come in the eighties from Ethiopia to Canada (Amharic was his first language), at that time still completely in the background: There was music, mixtapes, plus a few pictures, a logo, but no body, no young man , which seemed to include this exceptional voice.
Even the colleagues at American Apparel heard his songs, but did not know that this Dreadlock type of pleated shirts with them, they had taken. After the Twitter message from Drake was the Mixtape "House Of Balloons"Appeared, which was downloaded in the first three weeks more than 200,000 times." I have this whole 'Enigma Tischer KÜnstler' thing just played, "Abel reported over the first few weeks in the penumbra of the limelight," only brings a the network then yes but at some point one. "
The next two free mixtapes, "Thursday"And"Echoes of Silence"Followed by a few months distance, in parallel to working on The Weeknd Drake"take care"Made fOr Remixes Florence + the Machine and Lady Gaga ( "Marry The Night"), and the end of 2011 he emerged, still with no label deal, but with a lot of traffic on his Tumblr, in various media in the annual charts (eg the Guardian, Spin, Stereogum, XXL, Village Voice etc.). Just one year after its initial release, he has been hailed by The Source as "Songbird of his generation" and MTV USA as "the greatest talent since Michael Jackson", while the German mirror of "globally attractive, transzendierendem pop sound (.. .) for the 21st century "said.
When the three mixtapes then in November 2012 remixed came again as "Trilogy" in trade, The Weeknd had already arrived at the next level: Place 4 the US Billboard charts, # 2 on the US iTunes charts, topped off with two Juno Awards and other awards. Immediately was The Weeknd as the gloomy, light-shunning spearhead the "new RB" (other representatives include Frank Ocean and Miguel), as a vocal miracle that inspired an entirely different audience: Because he just in his spherical Comedown-soul songs abysmal downside of classic RB-range of topics presented - passion and vice, noise and parties and sex.
And because his informally-sprawling soundscapes were informed of all unexpected things at least - be it post-punk, Ambient, Industrial, Down Beat, Dubstep or even the very obvious samples and quotations from Beach House or Siouxsie and the Banshees. What so unique made The Weeknd from the beginning, was the way, how he was able to establish a very special atmosphere and maintain: It just never seemed to really be the day in these songs ... Inspired by filmmakers like John Carpenter, David Cronenberg and Ridley Scott, he put 2013 Kiss Country not only be "first real album" before, he said, but also "a horror film".
It was an invitation to a world "in which even honest, unvarnished fear has its place." And it was another step upwards: Kiss Country debuted at # 2 in the US charts, followed by ever larger shows - so as the sold-out The O2 in London in November 2013. A year ago, in the summer of 2014, The Weeknd worked then for the first time with the hit-songwriter Max Martin together, fOr Ariana Grandes hit "Love Me Harder"With which his name should also appear for the first time in the top 10 of the US single charts (# 7).
A crucial harbinger he announced but already at that at this time loomed another change: Suddenly Abel was less in gloomy, sometimes almost formless Suites interested, but of compact song structures. Especially writing choruses - not an easy task, as he says himself - had done it to him suddenly. And so he explored since "Love Me Harder" not only new regions of sound, but also left the final gray area in which he had for years held up with growing success: Final with Shaded. He was finally ready for the spotlight.
Another harbinger of the new, the third chapter - in the meantime was his upcoming album Beauty Behind The Madness announced as "Chapter III" - was the single "Earned It", Published on the acclaimed Fifty Shades of Grey soundtrack with which he conquered 2014/2015 # 3 on the US charts of the year. After the singles"The Hills"And"Can not Feel My Face"(# 1 iTunes in 15 countries), the official herald his coming studio album had appeared then, he suddenly even on records.
For several weeks, is The Weeknd the first artist Ever who has all three places of the top 3 is simultaneously on the Billboard RB charts - and the first male artist this year, the same time as two songs into the regular US-top 10 had. Just like its soundtrack contribution "Earned It" and the two singles, which he had "Can not Feel My Face" again written with Max Martin, became also the also pre-release song "Often"For weeks before the album release went platinum, while the album itself ranked in 9 LTo No. 1 on the iTunes charts - based solely on the pre-orders.
Moreover, parallel to the View number-records realized by Grant Singer video clips, The Weeknd conquered in july 2015 for the first time the top of the Billboard Artist 100 charts, a combination of different leaderboards (including Hot 100, also social media play activity and airplay a role), which was clear: now he has shaken off the shadows finally - and wants even to the big stage (he is headlining at this year's Lollapalooza in the States).
Musically ties with The Weeknd "Beauty Behind The Madness"(Release date: August 28, XO / Republic Records) also to the eighties and evokes his personal heroes:" The kids today have now times no more Michael Jackson, they have no Prince, no Whitney, "he commented But. they have it, whose voice has led from the start to compare with Jackson. Even the producer, Quincy Jones, "Can not feel My Face" was already his blessing.
The fact that the content range and therefore the mood of the LP looks this time very different, already indicated the album title Beauty Behind The Madness of: the depths of the first publications to get here a counterweight, because it is also about beauty, not only to darkness and abysses , It just go to him to other feelings, so Abel. To love? Possibly. Definitely to depths and heights around. The it was finally never been on his first releases. Since it was at best Highs. And the holes into which one falls thereafter.
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